Our UPS driver knows how to get my family’s customer service tails and referral tongues wagging!
When he delivers a package, instead of ringing our doorbell or knocking, he places two small dog biscuits on top of the package and allows our official basset hound door watchers, Bosley and Sophie, to announce with great throaty basset woofs that we have a package and they have a treat.
It makes my family smile every time, and it makes my wife and me choose UPS’s services to ship packages or to have packages shipped to us. I am only guessing, but my bet is that my UPS driver loves what he does, and it shows!
We love our hounds and we really appreciate our friendly UPS driver’s personal customer service touch. He has taken the time to figure out what we like, and he cares enough to remember it and go a small step out of his way to make us smile. THAT IS GREAT BUSINESS!
On-time package delivery is expected. Two small dog treats that lead to wagging tails and happy faces are remembered and greatly appreciated.
Sometimes it is the little things that end up meaning the most…a little biscuit of wisdom to chew on as we think about ways to improve our customers’ overall evaluation and memory of having experienced our services.
What could you do to show your customers that you know them, care about them, and are willing to go out of your way to delight them with world-class customer service? This is true for internal as well as external customers.
When you walk in to see your client, do they think, “Oh great, here comes another rep,” or do they think, “Hey, it’s my solutions expert! Am I ever glad to see you”?
Does your personal brand, merged with your company’s brand, give you a competitive edge? If not, what could you do to get your personal brand to shine as brightly as your company’s brand? Little things mean a lot. People don’t care how much you know until you show them how much you care about them.
What can you do to show that you care about your customers individually?
Old dogs actually love to learn new tricks, especially if it means commission treats! Isn’t it time you start winning over the hearts as well as the minds of your customers? All it takes is a little attention to the details that matter most to them.
Ready to fire up your work and your life? I’m an executive coach from Indianapolis, and I work one-on-one with executives and managers, in person for local clients or via Zoom. If this post raised a question about your work or your next step, we should talk. The first discovery call is free and confidential. Book your discovery call, or call or text me at 317-643-0058, Monday through Friday, 9 to 5.





